An American Pickle

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UK Box Office
Release: August 6, 2020
Box Office: £157,064
Opening (incl. previews): £27,805
Previews: £0
Multiplier: 5.6

Theatrical Media Spends
Total: £50,000 
Digital: £50,000 (100%)
Offline: £0 (0%)

Theatrical Audience Profile
M<25:   M25+:   F<25:   F25+:

Synopsis

Adapted by Simon Rich from his 2013 New Yorker novella Sell Out, An American Pickle stars Seth Rogen as Herschel Greenbaum, a struggling laborer who immigrates to America in 1919 with dreams of building a better life for his beloved family. One day, while working at his factory job, he falls into a vat of pickles and is brined for 100 years.

The brine preserves him perfectly and when he emerges in present day Brooklyn, he finds that he hasn’t aged a day. But when he seeks out his family, he is troubled to learn that his only surviving relative is his great-grandson Ben Greenbaum (also played by Rogen), a mild-mannered computer coder whom Herschel can’t even begin to understand.